Paper 1: Markets and how they work June 2024, Question 1 60 marks
Explain one reason why an increase in market share might be an important business objective for TUI.
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Using a supply and demand diagram, illustrate the impact on the market for global travel after travel restrictions have been removed for consumers.
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Using Extract B calculate, to two decimal places, the operating profit margin for TUI in Q3 2023. You are advised to show your working.
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Many airlines are now investing in aircraft that are more fuel efficient and use low‑carbon jet fuel in a bid to reach net‑zero carbon emissions by 2050.
Using a supply and demand diagram, analyse the likely impact on the market for air travel of improvements in aircraft technology.
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Discuss the likely impact of the wildfires in Rhodes on TUI ’s break-even level of output.
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Assess the possible benefits of market mapping for TUI.
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Using Extract D, assess the possible impact of changes in UK interest rates on holiday firms such as TUI.
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Assess the likely impact from the growth of the travel and tourism sector on aggregate demand (AD) in the UK.
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