Paper 3: Business 3 June 2025, Question 2 12 marks
Also involves The marketing mix
Analyse the impact of the proposed retrenchment on VBM’s marketing activities in Europe.
Reveal mark scheme
AQA A Level Business Studies
Topic questions Microeconomics Business growth & integration
7 questions · 78 marks · about 1.5 hours
Also involves The marketing mix
Analyse the impact of the proposed retrenchment on VBM’s marketing activities in Europe.
Sanjay is considering two options for the growth of Speed-e-Puds Ltd.
Would you advise him to choose Option 1 or Option 2?
Justify your answer.
A food manufacturer buys two businesses: a direct competitor and a food wholesaler.
What is this an example of?
Turn over for Section B
Logger Boards Ltd’s growth has been organic rather than external.
Analyse why Bodhi may have preferred organic growth to external growth.
A business is able to reduce unit costs because of lessons learned throughout the period in which it has existed. This is known as:
Read the information below and then answer the questions that follow.
What is meant by the term shareholder dividend?
Explain why the Ocado share price rose following the announcement of the venture.
With reference to Maslow’s theory, analyse the possible impact of this venture on the motivation of senior managers of the two businesses.
Are ventures a good way for all businesses to grow?
Justify your view.
Statement 1: ‘External growth requires a business to integrate with another business that is located in a different country.’
Statement 2: ‘Organic growth requires a business to use its own resources to expand its size.’
Read statements 1 and 2 and select the correct option from the following options.
Memes
Laugh now. Cry in the exam hall later. Then come back and do a past paper.
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