Edexcel A Level Business Studies Paper 2: Business activities, decisions and strategy June 2017 question paper 9BS0/02

Explain how Morrisons may benefit from having a mission statement.

Using the data in Extract B, calculate the difference in Morrisons’ acid test ratio between 2014 and 2015. You are advised to show your working.

Assess the likely effects on a business, such as Morrisons, of a more competitive environment.

Assess whether the transformational leadership shown by David Potts is the main cause of Morrisons’ improved performance.

Morrisons aims to regain its market share. The two options the management are considering are either to cut prices further, or to improve its overall customer experience.

Evaluate these two options and recommend which option might be preferred by Morrisons’ shareholders.

Innocent Drinks has constructed the network diagram below to plan the launch of a new line of smoothies. Each number represents how many days each activity is

Using the data in the network diagram above, calculate the Earliest Start Times (EST) and Latest Finishing Times (LFT) for each activity and identify the critical path.

Using the data in Extract F, explain one implication of the level of capacity utilisation for the soft drinks manufacturer A, compared to B. You are advised to show your working.

Assess whether Innocent Drinks Ltd should have raised finance by selling a minority of its shares to a business, such as Coca-Cola.

Assess the likely effects for AG Barr of taking over Funkin, the cocktail mixer business.

Unilever’s Chief Executive believes that Unilever should aim to consider all of its stakeholders in its main business decisions. Some business analysts consider that Unilever should instead consider an aim of focusing purely on its shareholders.

Evaluate these two aims and recommend which is most suitable for a business, such as Unilever.