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Edexcel GCSE Business Studies

Topic questions Business economics Product decisions: portfolio analysis & the product life cycle

Product decisions: portfolio analysis & the product life cycle

15 questions · 174 marks · about 3.5 hours

Product decisions: portfolio analysis and the product life cycle questions

Edexcel 1BS0 Product decisions: portfolio analysis and the product life cycle 15 questions

Paper 2: Building a business June 2025, Question 1 8 marks

(a)

Which of the following is a stage of the product life cycle?

Select one answer.

Question 1, shown as an image
[1]
Reveal mark scheme Mark scheme for question 1(a)
(b)

Figure 1 shows a monthly bar gate stock graph for a business.

Which one of the following is the earliest date that the buffer stock level is reached in Figure 1?

Figure for question 1

Select one answer.

Question 1, shown as an image
[1]
Reveal mark scheme Mark scheme for question 1(b)
(c)

Explain one benefit to a business of providing good customer service.

[3]
Reveal mark scheme Mark scheme for question 1(c)
(d)

Explain one impact a pressure group may have on the marketing mix of a business.

[3]
Reveal mark scheme Mark scheme for question 1(d)

Paper 2: Building a business June 2025, Question 7 25 marks

In the Source Booklet, look at Figure 4 and read Extract B, then answer Question 7.

(a)

Give the name of one document a business may send to an applicant during the recruitment process.

[1]
Reveal mark scheme Mark scheme for question 7(a)
(b)

Figure 5 shows the percentage of new car and electric vehicle (EV) registrations in the

Figure for question 7

(Source: https://cleantechnica.com/2023/08/05/uk-ev-share-at-24-1-bevs-double-model-y-top/)

Figure 5

Using the information in Figure 5, identify the type of electric vehicle (EV) that had the highest percentage of registrations.

[1]
Reveal mark scheme Mark scheme for question 7(b)
(c)

Outline one impact globalisation may have on Polestar.

[2]
Reveal mark scheme Mark scheme for question 7(c)
(d)

In order to reduce its costs of production, Polestar is considering the following two options:

Option 1: increased use of just in time (JIT) stock control

Option 2: finding new suppliers for its components.

Justify which one of these two options Polestar should choose.

[9]
Reveal mark scheme Mark scheme for question 7(d)
(e)

Evaluate the importance of the aesthetics element of the design mix for Polestar ’s electric vehicles (EVs). You should use the information provided as well as your knowledge of business.

[12]
Reveal mark scheme Mark scheme for question 7(e)

Paper 2: Building a business June 2024, Question 1 8 marks

(a)

Which one of the following is an element of the design mix?

Select one answer.

Question 1, shown as an image
[1]
Reveal mark scheme Mark scheme for question 1(a)
(b)

Which one of the following is the best definition of a trade bloc?

Select one answer.

Question 1, shown as an image
[1]
Reveal mark scheme Mark scheme for question 1(b)
(c)

Explain one reason why a business may increase its product range.

[3]
Reveal mark scheme Mark scheme for question 1(c)
(d)

Explain one advantage to a business of using just in time (JIT) stock control.

[3]
Reveal mark scheme Mark scheme for question 1(d)

Paper 2: Building a business June 2024, Question 4 8 marks

In the Source Booklet, look at Figure 2 and read Extract A, then answer Questions 4, 5 and 6.

(a)

Outline one method of internal growth that Popeyes could use.

[2]
Reveal mark scheme Mark scheme for question 4(a)
(b)

Analyse the importance to Popeyes of differentiating its products.

[6]
Reveal mark scheme Mark scheme for question 4(b)

Paper 2: Building a business June 2023, Question 1 8 marks

Figure 1 shows a diagram of the product life cycle.

Figure for question 1
(a)

What is Phase 4 called?

Select one answer.

Question 1, shown as an image
[1]
Reveal mark scheme Mark scheme for question 1(a)
(b)

Which one of the following is an element of the design mix?

Select one answer.

Question 1, shown as an image
[1]
Reveal mark scheme Mark scheme for question 1(b)
(c)

Explain one reason why a business might use performance reviews with its employees.

[3]
Reveal mark scheme Mark scheme for question 1(c)
(d)

Explain one impact on a business of using flow production.

[3]
Reveal mark scheme Mark scheme for question 1(d)

Paper 2: Building a business June 2023, Question 4 8 marks

In the Source Booklet, look at Figure 3 and read Extract A, then answer Questions 4, 5 and 6.

(a)

Outline one possible method, other than faster delivery, that Ocado could use to differentiate its service.

[2]
Reveal mark scheme Mark scheme for question 4(a)
(b)

Analyse the benefit to Ocado of good customer service.

[6]
Reveal mark scheme Mark scheme for question 4(b)

Paper 2: Building a business June 2022, Question 2 12 marks

Also involves Investment appraisal

(a)

Which two of the following are stages of the product life cycle?

Select two answers.

Question 2, shown as an image
[2]
Reveal mark scheme Mark scheme for question 2(a)
(b)

Which two of the following are elements of the design mix?

Select two answers.

Question 2, shown as an image
[2]
Reveal mark scheme Mark scheme for question 2(b)
(c)

Table 1 contains information about a new piece of machinery that a business wants to purchase.

Figure for question 2

Using the information in Table 1, calculate the average rate of return.

Figure for question 2
[2]
Reveal mark scheme Mark scheme for question 2(c)
(d)

Explain one advantage to a business of having motivated employees.

[3]
Reveal mark scheme Mark scheme for question 2(d)
(e)

Explain one impact on a business if tariffs are placed on its exports.

[3]
Reveal mark scheme Mark scheme for question 2(e)

Paper 2: Building a business June 2022, Question 3 15 marks

(a)

Which one of the following is a stage in the sales process?

Select one answer.

Question 3, shown as an image
[1]
Reveal mark scheme Mark scheme for question 3(a)
(b)

Figure 2 shows a business’ sales revenue from each of its four locations in South Yorkshire in 2020.

Figure for question 3

Using the information in Figure 2, calculate the average sales revenue for this business in 2020. You are advised to show your workings.

Figure for question 3
[2]
Reveal mark scheme Mark scheme for question 3(b)
(c)

Explain one method that a business could use to reduce its environmental impact.

[3]
Reveal mark scheme Mark scheme for question 3(c)
(d)

Explain one method that a business could use to extend the life cycle of one of its products.

[3]
Reveal mark scheme Mark scheme for question 3(d)
(e)

Discuss the impact on a company of using retained profit as a source of finance for expansion.

[6]
Reveal mark scheme Mark scheme for question 3(e)

Paper 2: Building a business June 2022, Question 6 12 marks

Also involves Management decision making

(a)

State one good that Greggs produces in its factories.

[1]
Reveal mark scheme Mark scheme for question 6(a)
(b)

Outline one benefit to Greggs of being a public limited company (plc).

[2]
Reveal mark scheme Mark scheme for question 6(b)
(c)

In order to continue the growth in its sales, Greggs is considering two options:

Option 1: differentiate its product range

Option 2: lower its prices.

Justify which one of these two options Greggs should choose.

[9]
Reveal mark scheme Mark scheme for question 6(c)

Paper 2: Building a business November 2021, Question 2 12 marks

(a)

Which two of the following are examples of goods?

Select two answers.

Question 2, shown as an image
[2]
Reveal mark scheme Mark scheme for question 2(a)
(b)

Which two of the following would allow a business to improve employee retention?

Select two answers.

Question 2, shown as an image
[2]
Reveal mark scheme Mark scheme for question 2(b)
(c)

Table 1 contains financial information about a business.

Sales revenueΒ£800 000
Cost of salesΒ£225 000
Gross profitΒ£575 000
Other operating expenses and interestΒ£200 000
Question 2, shown as an image

Using the information in Table 1, calculate the net profit of the business.

Figure for question 2
[2]
Reveal mark scheme Mark scheme for question 2(c)
(d)

Explain one reason why aesthetics may be important in the design mix of a product.

[3]
Reveal mark scheme Mark scheme for question 2(d)
(e)

Explain one drawback to a business of introducing a system of quality assurance.

[3]
Reveal mark scheme Mark scheme for question 2(e)

Paper 2: Building a business November 2020, Question 2 12 marks

(a)

Which two of the following are external sources of finance?

Select two answers.

Question 2, shown as an image
[2]
Reveal mark scheme Mark scheme for question 2(a)
(b)

Which two of the following are methods of external growth for a business?

Select two answers.

Question 2, shown as an image
[2]
Reveal mark scheme Mark scheme for question 2(b)
(c)

Table 1 contains financial information about the performance of a business.

Sales revenueΒ£625 000
Cost of salesΒ£145 000
Other operating expenses and interestΒ£200 000
Question 2, shown as an image

Using the information in Table 1, calculate the gross profit made by the business. You are advised to show your workings.

Figure for question 2
[2]
Reveal mark scheme Mark scheme for question 2(c)
(d)

Explain one benefit to a business of withdrawing a product when it enters the decline phase of its product life cycle.

[3]
Reveal mark scheme Mark scheme for question 2(d)
(e)

Explain one benefit to a business from improving the aesthetic element of a product’s design mix.

[3]
Reveal mark scheme Mark scheme for question 2(e)

Paper 2: Building a business November 2020, Question 3 15 marks

(a)

Which one of the following is a stage in the sales process?

Select one answer.

Question 3, shown as an image
[1]
Reveal mark scheme Mark scheme for question 3(a)
(b)

In 2018 a business sold three products, X, Y and Z. Figure 1 shows the sales revenue generated for each of these products.

Sales revenue for products X, Y and Z in 2018

Figure for question 3

Using the information in Figure 1, calculate, to 2 decimal places, the percentage of total sales revenue made by product X in 2018. You are advised to show your workings.

Figure for question 3
[2]
Reveal mark scheme Mark scheme for question 3(b)
(c)

Explain one drawback to a business from differentiating its product.

[3]
Reveal mark scheme Mark scheme for question 3(c)
(d)

Explain one impact on a business from increased globalisation.

[3]
Reveal mark scheme Mark scheme for question 3(d)
(e)

Discuss the impact on a business of becoming a public limited company (plc).

[6]
Reveal mark scheme Mark scheme for question 3(e)

Paper 2: Building a business June 2019, Question 1 8 marks

(a)

Which one of the following is an element of the design mix?

Select one answer.

Question 1, shown as an image
[1]
Reveal mark scheme Mark scheme for question 1(a)
(b)

Which one of the following is an example of an internal source of finance?

Select one answer.

Question 1, shown as an image
[1]
Reveal mark scheme Mark scheme for question 1(b)
(c)

Explain one drawback to a business of using job production.

[3]
Reveal mark scheme Mark scheme for question 1(c)
(d)

Explain one advantage to a business of producing a high quality product.

[3]
Reveal mark scheme Mark scheme for question 1(d)

Paper 2: Building a business June 2019, Question 3 15 marks

(a)

Which one of the following is a barrier to international trade?

Select one answer.

Question 3, shown as an image
[1]
Reveal mark scheme Mark scheme for question 3(a)
(b)

Figure 1 shows the sales revenue of a business over three years.

Figure for question 3

Using the information in Figure 1, calculate the percentage increase in sales revenue from 2015 to 2016. You are advised to show your workings.

Figure for question 3
[2]
Reveal mark scheme Mark scheme for question 3(b)
(c)

Explain one method a business could use to differentiate its product.

[3]
Reveal mark scheme Mark scheme for question 3(c)
(d)

Explain one possible barrier to effective communication within a business.

[3]
Reveal mark scheme Mark scheme for question 3(d)
(e)

Discuss the impact on a business of giving employees permanent contracts.

[6]
Reveal mark scheme Mark scheme for question 3(e)

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